private brands

Retailers have increased their power by developing their own brands, or private labels.

零售商们已经依靠自有品牌或者自有商标增强了实力.

Today, the company vies for brands and creative talent not just with peers like Kering and Richemont, but also with private equity firms like Yucaipa ( which has stakes in Barneys and Zac Posen) and players from the Middle East and Asia.

如今，该公司不仅要和开云集团、历峰集团（Richemont）等同辈争夺品牌和创意人才，还要和尤凯帕（Yucaipa，它持有巴尼斯百货公司[Barneys]和扎克·珀森[Zac Posen]的股份）等私募股权公司以及来自中东和亚洲的玩家们竞争。

China's Top 500 Brands and the Brand Building of Quanzhou's Private Enterprises

中国品牌五百强与泉州民企品牌建设

Carrefour adjusts prices in stores according to local price sensitivities and offers a line of private-label products priced at about 20 per cent below main brands.

家乐福（Carrefour）根据当地消费者的价格敏感度调整店内产品价格，同时提供一系列定价较主要品牌低20%左右的自有品牌产品。

Most of the tires coming from China are sold under private-label names and little-known discount brands.

大部分中国进口轮胎都是打上零售商品牌和少有人知的折扣品牌出售的.